aVOID: A Review Of The Latest Charitable Browser Plugin
| Posted in Marketing on Aug 27, 2012 by |
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There's a new plugin called aVOID that is meant to block your shopping results so that you never accidentally buy something that would support child labor. Good idea? Sure, if you're passionate about shopping responsibly. Great execution? I'm not convinced. Hopefully, they develop the technology further, but as of now, my quick test of this ...
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Tips For Winning The Battle For Institutional Funding
| Posted in Fundraising on Aug 20, 2012 by |
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For many nonprofit leaders, the most time consuming and frustrating part of the job is securing funds to do what it is the organization has set out to do. Fundraising can be time consuming and every nonprofit has probably battled with where to look and how to approach funders.
After years of advising nonprofits, and running one myself, I have created a short list of types of institutional funders and considerations involved when asking for ...
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Video: Lemons at Your Charity Auction Make the Heart Grow Fonder
| Posted in Fundraising on Aug 13, 2012 by |
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Research proves that a fresh lemon scent gets guests to feel more charitable. Professional charity auctioneer Sherry Truhlar examines findings from a 2009 study, The Smell of Virtue: Clean Scents Promote Reciprocity and Charity, conducted by Katie Liljenquist of Brigham Young University, along with Chen-Bo Zhong and Adam D. Galinsky.
Sherry shares how we can use that science to raise more money in our charity auction galas.
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Revenue Development - Focusing On Individuals Part II
| Posted in Management on Aug 8, 2012 by |
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A widely-held perception is that corporations and foundations are the biggest sources to tap for grants and donations. The reality is that four out of every five philanthropic dollars (80%) is contributed by individuals and bequests. This number increases to 87 percent of total giving if you include family foundations. According a report compiled annually by the American Association of Fundraising, in 2010 Americans gave a staggering $290 ...
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Engaging An Audience Through A Shared Digital Experience
| Posted in Marketing on Aug 6, 2012 by |
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Tale As Old As Time
Gather round the campfire boys and girls, I have a story to tell of Elasticity's latest Elastic Lab project. What is Elastic Lab? It's our test center. Ever have a crazy idea that you think just might work? We have lots, but we like to test them out ourselves instead of gambling with a client's time, money and reputation. ...
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HR Outsourcing: A Valuable Management Tool For Nonprofits - Part 2
| Posted in Management on Aug 2, 2012 by Louis Basso and Barry Shorten |
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For executives still on the fence regarding the advantages of outsourcing their Human Resources (HR), there has never been a better time to reflect on this option. Today’s economic pressures have forced many nonprofits to reduce their staff and stretch their workforce over areas for which they may not be qualified. Add to this the complex regulations introduced by healthcare reform and specifically the “Patient Protection and Affordable Care ...
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