TED Announces Global Auditions For TED2013 Speakers
| Posted in GOOD News on Jan 31, 2012 |
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TED, the nonprofit devoted to "Ideas Worth Spreading," opened registration today for its TED2013 conference themed "The Young. The Wise. The Undiscovered." In a search for the most remarkable ideas yet to be presented, TED will host a 14-city global audition series. From April through June of this year, audition events will be held in over a dozen major cities spanning six continents with local TEDx organizers producung the ...
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Cause Marketing Readings Of The Week - January 30
| Posted in Resource Roundup on Jan 30, 2012 by |
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Here’s the best of the best of cause marketing information from the last week:
89 percent of nonprofits use Facebook for social media marketing http://bit.ly/yFOucT
Do you know where your donors and prospects are in terms of social media? As technology and mobile technology (see “What Apple’s 1st Quarter #s mean to you and your association or ...
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5 Things Funders Consider When Evaluating Nonprofit Financial Statements
| Posted in Management on Jan 27, 2012 by |
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Nonprofit organizations invest significant resources in their fundraising efforts. Despite an organization’s mission driven achievements and qualifications, a nonprofit’s poor financial condition may be a potential road block to funding. Potential funders (i.e. government agencies, foundations, corporate sponsors, individual donors, banks/lenders, etc.) have financial criteria, whether formal or informal, that nonprofit organizations must meet ...
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New Study: Religiously Active Americans And Community Engagement
| Posted in Volunteerism on Jan 24, 2012 |
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Some 40% of Americans are active in a church, religious, or spiritual organization. Compared with those who are not involved with such organizations, religiously active Americans are more trusting of others, are more optimistic about their impact on their community, think more highly of their community, are more involved in more organizations of all kinds, and devote more time to the groups to which they are active.
A survey by the Pew ...
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Fundraising Returns To Pre-Recession Levels
| Posted in Fundraising on Jan 23, 2012 |
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According to The Blackbaud Index, fundraising has returned to pre-recession levels. Through the first 11 months of 2011, overall giving is up 3.4% over 2010, and is now officially above the level of giving seen in 2007.
Chuck Longfield, Blackbaud’s chief scientist and creator of The Blackbaud Index noted that while giving is up, the increase is not uniform across all sub-sectors. However, most nonprofits saw greater stability and ...
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Cause Marketing Readings Of The Week - January 23
| Posted in Resource Roundup on Jan 23, 2012 by |
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Here’s the best of the best of cause marketing information from the last week:
3 Successful Small Business Cause Marketing Campaigns
If you are a local charity or small business, these are great examples. I especially like the “Chowdown to Help the Town” campaign because of its simplicity. http://ow.ly/8yV6K
2 Examples of How Non-Profit Content ...
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Two Key Questions For Associations and Nonprofits
| Posted in Management on Jan 20, 2012 by |
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I’m volunteering with a small association that seems to be “dying.” Membership, meeting attendance and revenue all have declined in four of the last five years.
In some preliminary discussions, some have asked whether the historical name of the organization has become a barrier to getting new, younger professionals to join the organization.
Current board members have outlined why they are a member and what they value from the association. ...
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Successful Cause Marketing Demands Alignment
| Posted in Marketing on Jan 19, 2012 by |
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Although the idea that the best cause marketing campaigns are those where the nonprofit organization is aligned with the brand is not a new idea, let's take a closer look at how that plays out. There are the good, the not-so-good, and the downright backwards.
A recent article in AdAge highlights some data from the Cone Cause-Evolution ...
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2012 Wealth and Values Survey: Most Millionaires Believe They Have A Duty To Give Back To Society
| Posted in Philanthropy on Jan 18, 2012 |
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America's millionaires recognize that with their wealth comes responsibility to help America through its challenges, according to survey findings by PNC Wealth Management, a member of The PNC Financial Services Group, Inc.
More than half of millionaires feel an obligation to "give back" and few are concerned with their ability to give, according to the eighth annual Wealth and Values Survey, entitled "Responsibility and Money: ...
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Cause Marketing Readings Of The Week - January 16
| Posted in Resource Roundup on Jan 16, 2012 by |
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Here’s the best of the best of cause marketing information from the last week:
3 Ways To Keep Cause Marketing Authentic
Within the past few years, cause marketing has seen a dramatic increase in impact among consumers around the world. According to a study on corporate responsibility (CR) conducted by Cone Communications and Echo Research, roughly half of consumers are more likely to purchase a company’s products if they outwardly ...
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National Study Offers New Insights Into Nonprofit Employee Engagement
| Posted in Management on Jan 15, 2012 |
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To help nonprofit employers better understand their employees’ engagement, Opportunity Knocks, the national nonprofit job board and HR resource, conducted a landmark national study and today released the OK Research project, Engaging the Nonprofit Workforce: Mission, Management and Emotion.
Opportunity Knocks produced this project in partnership with the University of Nevada, Las Vegas School of Environmental and Public Affairs and ...
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