Gamification And Nonprofits: MLB Hits A Fundraising Home Run
| Posted in Fundraising on Jul 17, 2012 |
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Gamification and social networks go hand in hand. Foursquare, the popular location-based mobile network, is considered the pioneer of this trend and it has gained momentum- even hitting the world of nonprofit fundraising.
To encourage people to use Foursquare, the company uses the gamification process by allowing users to "check-in" to merchants they frequent, and enabling them to earn badges, locate and follow friends, broadcast ...
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5 Website Design Tips For Nonprofits
| Posted in Marketing on May 9, 2012 |
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Having just redesigned our website, Karma411.com has website design top of mind! Here are five tips to make your organization's website more effective:
1. Think clean.
Less is more when it comes to a website's homepage. Choose one message or image to be the focal point; your most compelling content should be front and ...
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A Conversation With John Murcott, CEO And Co-Founder Of Karma411
| Posted in Fundraising on Apr 27, 2012 |
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John Murcott is the CEO and co-founder of Karma411. In his 15 years of technology startup experience with Products, Strategy, and Marketing, John has started four companies. His entrepreneurial track record demonstrates how success comes to those who follow their passion. John and his business partner, Mark Fasciano, sold their first startup, FatWire Software, in 2007 to a private equity group who later sold it to Oracle. After this success, ...
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