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New Survey Reveals The Most Effective Online Marketing Tools And Strategies For Small Businesses And Nonprofits
  Posted in Marketing on Apr 30, 2012    0 Comments 
New Survey Reveals The Most Effective Online Marketing Tools And Strategies For Small Businesses And Nonprofits
A new survey report, Ditch Digital Dabbling: How Small Businesses and Nonprofits Can Master Online Marketing, revealed the "magic number" of hours required to make social media marketing a success. According to the report, it takes a minimum of 25 hours per week to see worthwhile results from social media efforts – insight that has long eluded small businesses and nonprofits struggling to find the right market mix in ...  More
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A Conversation With John Murcott, CEO And Co-Founder Of Karma411
  Posted in Fundraising on Apr 27, 2012    0 Comments 
A Conversation With John Murcott, CEO And Co-Founder Of Karma411
John Murcott is the CEO and co-founder of Karma411. In his 15 years of technology startup experience with Products, Strategy, and Marketing, John has started four companies. His entrepreneurial track record demonstrates how success comes to those who follow their passion. John and his business partner, Mark Fasciano, sold their first startup, FatWire Software, in 2007 to a private equity group who later sold it to Oracle. After this success, ...  More
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Overall Charitable Giving Up 5 Percent In February And Online Giving Up 13.8 Percent
  Posted in Fundraising on Apr 24, 2012    0 Comments 
Overall Charitable Giving Up 5 Percent In February And Online Giving Up 13.8 Percent
The Blackbaud Index of Charitable Giving, a broad-based fundraising index that reports overall giving trends of 2,515 US-based nonprofit organizations representing $7.4 billion in yearly giving on a monthly basis, today reported that charitable giving rose 5% for the three months ending February 2012 as compared to the same period in 2011. The Blackbaud Index of Online Giving, comprised of actual revenue data from 1889 nonprofits ...  More
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Razoo's "Twive And Receive" Online Giving Day Helps Nonprofits Embrace Social Media Tools Like Twitter And Facebook
  Posted in Fundraising on Apr 21, 2012    0 Comments 
Razoo's "Twive And Receive" Online Giving Day Helps Nonprofits Embrace Social Media Tools Like Twitter And Facebook
On June 14, social media activists in cities across the country will go head-to-head to see who can generate the most donations for their favorite local nonprofit. They will be vying for a share of $30,000 in additional donations, while ultimately demonstrating the power of social media fundraising techniques. The competition, Twive and Receive, ...  More
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New Mobile Fundraising Software App Available For Nonprofits Using DonorPerfect Web-based Donor Management Software
  Posted in Fundraising on Mar 31, 2012    0 Comments 
New Mobile Fundraising Software App Available For Nonprofits Using DonorPerfect Web-based Donor Management Software
The developer of DonorPerfect Fundraising Software, SofterWare, Inc., will introduce the first full-featured mobile fundraising software for nonprofits during the Association of Fundraising Professionals (AFP) International conference in Vancouver, Canada. This is the first approved iPhone, iPad and Android fundraising software application released to the nonprofit fundraising market. Jon Biedermann, Vice President of Fundraising Products ...  More
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"Cause An Effect" Invites Consumers To Submit Their Neighborhood Cause For A Chance To Win One Of 40 Grants
  Posted in Philanthropy on Feb 29, 2012    0 Comments 
"Cause An Effect" Invites Consumers To Submit Their Neighborhood Cause For A Chance To Win One Of 40 Grants
Across the United States and Canada, State Farm is searching for people who want to "Cause An Effect" by bringing $25,000 to their communities. From February 29 through March 20, consumers can visit the Cause An Effect tab on the State Farm Facebook page to submit a Cause and help build safer, stronger, better educated communities. Cause An Effect is a new, youth-led, crowd-sourced philanthropic initiative that relies on local, ...  More
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ROI Pop Releases Free 2012 SEO Guide For Nonprofits
  Posted in Marketing on Feb 29, 2012    0 Comments 
ROI Pop Releases Free 2012 SEO Guide For Nonprofits
Knowing where to start for your Nonprofit’s SEO strategy can be daunting. Now a free and easy to follow guide offered by ROI Pop titled "SEO for Nonprofits" will get you started on the path to making your organization relevant online. ROI Pop, Inc. just released the 2012 SEO for Nonprofits Guide. This free downloadable guide was created with a nonprofit’s marketing team or individual in mind but the core principles discussed ...  More
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New Service Brings Text-to-Donate Fundraising Within The Budgets Of Majority Of Nonprofits And Charities
  Posted in Technology on Feb 20, 2012    0 Comments 
New Service Brings Text-to-Donate Fundraising Within The Budgets Of Majority Of Nonprofits And Charities
Many nonprofits want to get into the text message fundraising arena, but find that it is cost prohibitive, cumbersome and confusing. Conventional SMS donation services often charge hundreds of dollars per month, plus exorbitant set up fees, just to own or rent a short code that registers donations. Add to that lengthy set up time frames, long, confusing contracts, lack of technical support and a host of other reasons, and it is no surprise that ...  More
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Online Giving Grew 13 Percent in 2011
  Posted in Fundraising on Feb 16, 2012    0 Comments 
Online Giving Grew 13 Percent in 2011
According to Blackbaud’s 2011 Online Giving Report, online giving was up 13% on a year-over-year basis when large International Affairs organizations are removed from the analysis. International Affairs is the only sector that didn’t experience positive growth in 2011, due to the tremendous amount of online giving in 2010 in response to the Haiti earthquake. With the exception of International Affairs and Public/Society Benefit, all other ...  More
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Convio Predicts Key Trends For The Nonprofit Sector In 2012
  Posted in Not For Profit on Jan 8, 2012    0 Comments 
Convio Predicts Key Trends For The Nonprofit Sector In 2012
Convio's key predictions and expected trends that will have the biggest impact on the nonprofit sector in 2012: social and mobile continuing to mature; peer-to-peer engagement having greater influence; and donors dictating terms of interaction. "Successful nonprofits must continuously adapt to changes in consumer expectations and opportunities presented by new media and technologies," said Vinay Bhagat, founder and chief strategy ...  More
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Bolder Giving For 2012 With These Four New Year's Philanthropy Resolutions
  Posted in Philanthropy on Jan 1, 2012    0 Comments 
Bolder Giving For 2012 With These Four New Year's Philanthropy Resolutions
A leading nonprofit wants to bring out the hidden philanthropist in everyone and offers 4 easy New Year's Resolutions anyone can follow to increase their social impact. According to Bolder Giving's CEO, Jason Franklin, "Bolder Giving's mission is to inspire and support people to give at their full lifetime potential and these resolutions give people an easy (and fun) way to support organizations and communities they ...  More
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New Nonprofit Marketing Book Inspires Good
  Posted in Marketing on Dec 13, 2011    0 Comments 
New Nonprofit Marketing Book Inspires Good
In his new book, "Inspire Good: Nonprofit Marketing for a Better World," veteran marketer, Bill Weger delivers innovative strategies that help nonprofits overcome barriers to success. Several new nonprofit marketing books published recently have highlighted nonprofit communications, but Inspire Good takes a fresh look at the critical role of marketing in the rapidly evolving independent sector. Weger is the founder and senior ...  More
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