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Overall Charitable Giving Up 5 Percent In February And Online Giving Up 13.8 Percent
  Posted in Fundraising on Apr 24, 2012    0 Comments 
Overall Charitable Giving Up 5 Percent In February And Online Giving Up 13.8 Percent
The Blackbaud Index of Charitable Giving, a broad-based fundraising index that reports overall giving trends of 2,515 US-based nonprofit organizations representing $7.4 billion in yearly giving on a monthly basis, today reported that charitable giving rose 5% for the three months ending February 2012 as compared to the same period in 2011. The Blackbaud Index of Online Giving, comprised of actual revenue data from 1889 nonprofits ...  More
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Online Giving Grew 13 Percent in 2011
  Posted in Fundraising on Feb 16, 2012    0 Comments 
Online Giving Grew 13 Percent in 2011
According to Blackbaud’s 2011 Online Giving Report, online giving was up 13% on a year-over-year basis when large International Affairs organizations are removed from the analysis. International Affairs is the only sector that didn’t experience positive growth in 2011, due to the tremendous amount of online giving in 2010 in response to the Haiti earthquake. With the exception of International Affairs and Public/Society Benefit, all other ...  More
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Fundraising Returns To Pre-Recession Levels
  Posted in Fundraising on Jan 23, 2012    0 Comments 
Fundraising Returns To Pre-Recession Levels
According to The Blackbaud Index, fundraising has returned to pre-recession levels. Through the first 11 months of 2011, overall giving is up 3.4% over 2010, and is now officially above the level of giving seen in 2007. Chuck Longfield, Blackbaud’s chief scientist and creator of The Blackbaud Index noted that while giving is up, the increase is not uniform across all sub-sectors. However, most nonprofits saw greater stability and ...  More
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Cause Marketing Readings Of The Week - August 15
  Posted in Resource Roundup on Aug 16, 2011 by     0 Comments 
Cause Marketing Readings Of The Week - August 15
Here’s the best of the best of cause marketing information from the last week: Cause-Marketing For Food Packaging Builds Image and Sales At first glance, urban nutrition, disaster relief, veterans' support, school supplies and animal rescue don't seem to have a lot in common. They do, though: Each is the focus of a cause-marketing program created by a food or beverage processor to serve the greater good.  More
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Improving Online Charity Giving: The Pathway To Better Online Fund Raising
  Posted in Fundraising on Apr 19, 2011 by David Nickelson and Lindy Roux    0 Comments 
Improving Online Charity Giving: The Pathway To Better Online Fund Raising
According to a recently updated study by Jakob Nielsen, “Giving money on charity websites is 7% harder than spending money on ecommerce sites” and we think we know why. A typical ecommerce site is built around conversion. The business goal here is clear – make it easy for people to buy stuff online. Now, of course, most companies will have additional business ...  More
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Blackbaud Releases 2010 Online Giving Report, The Most Comprehensive Review Of Online Giving Trends Currently Available
  Posted in Fundraising on Feb 15, 2011    0 Comments 
Blackbaud Releases 2010 Online Giving Report, The Most Comprehensive Review Of Online Giving Trends Currently Available
The 2010 Online Giving Report, just released by Blackbaud Inc., provides the most comprehensive review of online giving trends currently available in the nonprofit sector. The Report includes 24 months of online giving data from 1,812 nonprofit organizations from The Blackbaud Index of Online Giving, online major giving data from 2,190 nonprofits, and both online and offline data representing $5.1 billion in total fundraising from 1,438 ...  More
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St. Louis Ranks 7th In Convio's Annual Ranking Of Most Generous Online Cities
  Posted in Philanthropy on Jan 20, 2011    0 Comments 
St. Louis Ranks 7th In Convio's Annual Ranking Of Most Generous Online Cities
Convio, Inc. released its third annual ranking of the Most Generous Online Cities. Alexandria, VA, Cambridge, MA and Arlington, VA, topped the list for the second year in a row as the nation’s most generous large cities based on online giving in 2010. The biggest movers in the top 10 are San Francisco, moving up 5 places to number eight; Minneapolis, falling five places to number 10; and Seattle, moving up two places to number four. The ...  More
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Landmark Online Giving Study "Will Benefit Fundraisers, Nonprofit Leaders And Funders"
  Posted in Fundraising on Dec 22, 2010    0 Comments 
Landmark Online Giving Study "Will Benefit Fundraisers, Nonprofit Leaders And Funders"
A landmark study of $381 million in online giving across charitable websites, giving portals and social networks reveals important insights about digital philanthropy. The Online Giving Study, from Network for Good and TrueSense Marketing and sponsored by AOL, was carried out over seven years and covered online giving through Network for Good's platform, including 3.6 million gifts to 66,470 different nonprofits. "As we enter this ...  More
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